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Children's everyday exposure to food marketing: an objective analysis using wearable cameras

Signal, Louise N. orcid logoORCID: 0000-0003-4715-6718, Stanley, J., Smith, Moira, Barr, M. B., Chambers, T. J., Zhou, Jiang orcid logoORCID: 0000-0002-3067-8512, Duane, Aaron, Gurrin, Cathal orcid logoORCID: 0000-0003-2903-3968, Smeaton, Alan F. orcid logoORCID: 0000-0003-1028-8389, McKerchar, C., Pearson, Amber L. orcid logoORCID: 0000-0002-8848-1798, Hoek, J., Jenkin, Gabrielle L.S. orcid logoORCID: 0000-0001-7901-8876 and Ní Mhurchú, Cliona orcid logoORCID: 0000-0002-1144-9167 (2017) Children's everyday exposure to food marketing: an objective analysis using wearable cameras. International Journal of Behavioral Nutrition and Physical Activity, 14 . ISSN 1479-5868

Over the past three decades the global prevalence of childhood overweight and obesity has increased by 47%. Marketing of energy-dense nutrient-poor foods and beverages contributes to this worldwide increase. Previous research on food marketing to children largely uses self-report, reporting by parents, or third-party observation of children's environments, with the focus mostly on single settings and/or media. This paper reports on innovative research, Kids'Cam, in which children wore cameras to examine the frequency and nature of everyday exposure to food marketing across multiple media and settings.
Item Type:Article (Published)
Additional Information:Article number: 137
Uncontrolled Keywords:Food marketing; Childhood obesity; Obesogenic environments; Wearable cameras
Subjects:Computer Science > Information retrieval
Computer Science > Lifelog
Medical Sciences > Epidemiology
Medical Sciences > Health
DCU Faculties and Centres:DCU Faculties and Schools > Faculty of Engineering and Computing > School of Computing
Research Institutes and Centres > INSIGHT Centre for Data Analytics
Publisher:BMC (part of Springer Nature)
Official URL:https://doi.org/10.1186/s12966-017-0570-3
Copyright Information:© 2017 The Authors.
Use License:This item is licensed under a Creative Commons Attribution-NonCommercial-Share Alike 3.0 License. View License
Funders:Health Research Council of New Zealand Programme Grant (13/724), Science Foundation Ireland (grant 12/RC/2289), European Commission FP7 International Research Staff Exchange Scheme (IRSES) funding award (2011-IRSES-295157-PANAMA)
ID Code:24644
Deposited On:17 Jun 2020 15:52 by Cathal Gurrin . Last Modified 18 Jul 2023 09:48

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