This paper proposes, describes and analyses two innovative approaches which make use of the Multipath Transmission Control Protocol (MPTCP) and its multiple flows for prioritised AR/VR content delivery. The first approach involves delivery of prioritised data using a fixed subflow and therefore establishment of a virtual private channel (VPC) for sending data. The second approach introduces a novel QoS on-the-fly (QoSF) algorithm that evaluates all subflows’ delivery performance and dynamically selects one of them to deliver the prioritised content with the lowest latency. Both algorithms are assessed in singlehomed and multi-homed configurations and present different performance improvements in comparison to the classic MPTCP. While QoSF algorithm demonstrates the best performance in scenarios where the delivery latency variation between subflows is high, the VPC algorithm has the best results in scenarios where this variation is smaller.