The grounded theory alternative in business network research
de Burca, Seán and McLoughlin, Damien
(1996)
The grounded theory alternative in business network research.
DCU Business School Research Paper Series.
(Paper No. 4). Dublin City University Business School, Ireland. ISSN: 1393-290X
This paper presents a brief outline of the defining characteristics of grounded theory
methodology. Such a focus was motivated by a desire to bring the methodology into
clearer focus. Particular attention is paid to the debate grounded theory has
engendered. In doing so, a number of misunderstandings, dilemmas and criticisms
are highlighted. Thus, while one research strategy should not be emphasised to the
exclusion of others, this paper advocates the use of grounded theory methodology
as a fresh approach in addressing some of the research challenges associated with
network studies.